Westchester Publishing Services

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Westchester Wrap-up: Winter 2020

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Nicole Tomassi, Marketing & Conference Manager

We are only four months into the year, but it’s clear that 2020 will be profoundly transformative. The coronavirus pandemic has had far-reaching impacts on the way our clients and colleagues conduct business that was unimaginable a few months ago. Westchester’s global workforce has transitioned to a distributed model in order to fully support our clients’ needs as they respond to rapidly evolving changes within the supply chain.

Below are several ways that we have worked with our clients and the industry, prior to and during the crisis.

Publishing transitions to working from home

In mid-March, recognizing the seismic relocation every company was experiencing at nearly the same time, we hosted a webinar that gathered together several publishing industry professionals to share their insights and useful ideas about ways publishers could help their staff – some who had never before worked from home – transition to a distributed workforce. You can watch the video presentation or download the slide deck and a printout of all the questions that were answered during and after the webinar. We have also curated a resources page with links to a variety of informational and educational content for you and your family.

Westchester K-12 gets a new name

In early January, we shared the exciting news that Westchester K-12 Publishing Services had changed its name to Westchester Education Services. This new name is a more accurate reflection of the expanded range of product development areas that our team is able to provide support in for educational publishers and ed tech companies. Along with the updated name comes a new and improved website.

BETT 2020

Tim Davies, Kevin J. Gray, and Walter J. Henderson, Jr., at the WES BETT BoothLater in January, Westchester Education Services attended the BETT Show which took place at London’s ExCeL Convention Centre. Our team members from the US and UK enjoyed having the opportunity to meet with education publishers and ed tech companies from across the globe and share information with them about the various ways we could help them conceptualize and bring their projects to market. Kevin Gray, President and Chief Content Officer, prepared this blog post of conference highlights.

West Margin Press

West Margin Press logoMint Editions is a recently launched imprint that is part of Ingram’s West Margin Press, and one of the newest client publishers Westchester has begun working with. As we do with all of our more than 200+ clients, we listened to the needs the Mint Editions team expressed and worked with them to customize an effective production approach that met their requirements. As West Margin’s publishing director Jennifer Newens shared, “It has been a wonderful experience working with Westchester on our book production needs for these titles!” Let us know how we can help you with the editorial and production phases of your publication process.

Denise Hart appointed at Westchester Education Services UK

In early March, we announced the appointment of Denise Hart as Operations and Project Lead at Westchester Education Services UK. Denise has extensive experience and expertise in UK educational publishing, having previously been Content and Operations Director at Rising Stars / Hodder Education; latterly advising UK educational publishers in her role as an independent Publishing Operations Consultant. Working with Tim Davies, Westchester’s UK Managing Director, Denise will be supporting Westchester Education Services UK in its continued growth in both the UK and international educational and ELT publishing sectors, as well as its work with EdTech companies worldwide. Contact Tim to arrange a convenient time to discuss your product objectives and how we can help.

Westchester Education Services DEI Mission

Nilofer and Jalen at UD Career Fair Winter 2020Nilofer Ali, Westchester Education’s Resources Manager has been very busy during the past few months. February brought the announcement of a partnership with Dayton Young Black Professionals, intended to increase awareness of career paths for publishing in the Greater Dayton area. Shortly after that, Nilofer and Jalen Turner, a University of Dayton student who also interns with Westchester, participated in the campus Career and Internship Fair to bring attention to the opportunities in educational publishing. If you haven’t visited our website recently, I encourage you to see the Diversity, Equity, and Inclusion section and review the resources that Nilofer has compiled with the intention to foster a dialogue within the educational publishing industry about this important topic.

Westchester Supports UK Book Trade Awards

Further expanding its extensive sponsorship programme, Westchester Education Services UK announced its sponsorship of a key category in both of the two most prestigious 2020 UK book trade awards programmes:

  • The Independent Publishers’ Guild Award for ‘Education Publisher of the Year’.
  • The British Book Award for ‘Academic, Professional, and Education Publisher of the Year’

Keeping you informed with relevant content

We host webinars periodically, including our next one on April 28 that will be moderated by Walter J. Henderson, Jr., Senior Supervising Editor of ELT at Westchester Education Services, about supporting the needs of ELT students while they are out of school. Complete this 1 minute survey to tell us what topics you would like Westchester to provide more information on.

 

All of us at Westchester hope you, your family, and your colleagues will continue to be safe and in good health. As a business that has worked alongside publishers on their evolving publication needs for more than fifty years, we remain ready to help our industry partners. Our entire team is available to help our customers — along with anyone else in the industry with editorial, production, or other tasks related to your publishing program or online content. We invite you to give us a call, send an email, visit our website, or follow us on LinkedIn to remain connected during these unprecedented times.

by Tyler M. Carey, Chief Revenue Officer

We are all learning to adapt to a new, temporary normal during the COVID-19 Pandemic.  In publishing, specific issues arise for publishers that are not used to working in a distributed Work from Home (WfH) environment.  And even for those publishers that built their operations as WfH from the bottom up, the general disruptions of COVID-19 like having the kids home from school for an extended period are making this less of a typical WfH experience.

On Thursday, March 19th, Westchester Publishing Services gathered a panel of our partners in the industry to share about what they’re seeing in their markets, methods for successfully adapting to working from home, and more.  Speakers and Panelists included:

  • Nicole Tomassi, Westchester Publishing Services, Marketing & Conference Manager
  • Michael Jensen, Westchester Publishing Services, Director of Technology
  • Terry Colosimo, Westchester Publishing Services, Director of Operations
  • Kevin J. Gray, Westchester Education Services, President & Chief Content Officer
  • Cev Bryerman, Publishers Weekly – Publisher and Executive Vice President
  • Cathy Felgar, Princeton University Press – Publishing Operations Director
  • Rich Portelance, CareerPath Mobile – Founder and CEO
  • Andy Wilson, Dropbox – Global Director, Media Technology

Over the course of the webinar, we covered practical measures like how to handle tasks that were rote in the office but now need new solutions remotely, technology solutions for file sharing and communications, and the empathy needed when working and managing remotely in our current environment to adapt to different challenges than we might normally encounter in the office or WfH.

Key considerations covered in depth in the below links include the following practices and ideas:

  • Take Inventory of your associates at home computer equipment – don’t assume all have appropriate equipment – PC, printer, etc.
    • Quite likely they do not have all the software they need to work from home, so consider IT support that will be needed
    • Follow up with your associates as their needs may change as they become settled into their new routine
  • Take Inventory of your associates’ internet connectivity from home – be sure to consider impact on bandwidth of school age children doing classes from home
  • How do your associates connect to the company’s email system from home?
    • Get your associates’ phones set up with company email access
  • Be sure to collect cell phone numbers for all associates –  and circulate the list
    • Confirm with each that they receive text messages – for urgent communications
  • Centralize Documentation like the above phone numbers and processes —critical information should be centralized in a common location. Consider Dropbox Paper so comments can be made as procedures may change
  • Consider how associates will access documents on company servers/systems which they must print at home
    • Small size documents can be transferred via company email from the server to the local machine
    • Large documents (i.e. <3mb) can be transferred via file sharing services such as DropBox
  • Consider how your associates will mark-up and communicate edits/comments to manuscripts/documents
  • Schedule regular (perhaps daily, but at least every other day) team conference calls – video conferencing if possible – so your associates stay and feel connected
    • Remember this is physical distancing not social distancing. Use video conferences for social interactions like lunch together with your team. Those watercooler interactions you’re used to in the office are on hiatus, and video can help fill that void.
  • Show Understanding and Be Flexible – Empathize – many of your associates are doing this, work from home, for the first time – and this is a foreign experience – they need time to adjust
  • Good News – the publishing business can continue and be successful without everyone being in one physical office location – a period of adjustment, yes – but will quite likely lead to real and permanent changes in how we do business, and cost savings

Here are the links for: the Webinar recording, the Presentation in PDF format, and a PDF of Questions & Answers from the webinar.

We have also compiled this list of articles and videos with helpful information about working remotely. Please use the Contact Us form to reach out with any feedback, needs we can help with, or ideas for working from home during these times. Westchester Publishing Services will provide further webinars in the coming weeks and months, and welcomes your input.  

by Tyler M. Carey, Chief Revenue Officer

Usually, these “Travels with Tyler” blog posts on the Westchester Publishing Services and Westchester Education Services websites are post-conference or post-road-trip recaps of topics that are coming up in my offsite discussions with customers, partners, and industry figures.  For the past several years, I’ve been fortunate enough to attend London Book Fair and share a bit about the events, topics, and key needs that our clients and partners were sharing at one of the world’s most active publishing events in past blog posts.

This year, as you’ve likely seen, The London Book Fair was canceled. (Links: Publishers Weekly, The Bookseller, Publishing Perspectives, The Guardian) This is unfortunate on a lot of levels, due to the amount of rights work that is transacted at the Fair each year as well as the networking and business traded in other aspects of our industry.

For Westchester, the London Book Fair has been a key piece of our marketing strategy from year to year allowing us to engage with publishers about our content development, editorial, and production capabilities on a larger scale than the rest of the year, and also to meet and work with partners like Dropbox on initiatives together.  It’s also served as a venue for us to mark milestones like the launch of Westchester Education Services in 2017 (originally Westchester K-12) and our 50th anniversary, last year.

With the absence of the London Book Fair, this year, and with the increasing concern companies have about the risks of the Coronavirus for their employees and their families, we are seeing our clients begin to engage using different channels to substitute for travel, for the time being.  Many of the London Book Fair meetings in our calendars have been replaced with scheduled calls or Zoom video conferences, already.

Use the Contact Us button below to schedule a brief call with Westchester’s experts on educational, academic, trade, think tank, and professional content. While some of this year’s conferences or companies’ travel plans may be impacted in the short term, we want to talk with you and meet – or virtually meet – to discuss your 2020 publications and how we can best help. Our management and staff – spread across three continents – are committed to helping all publishers have the best possible experience creating and producing their content.

by Tyler M. Carey, Chief Revenue Officer

In November 2019, Amazon released updated epub3 accessibility guidelines and now officially recommends using the ACE Accessibility Checker from the DAISY Consortium for epub3 files that are available through their website.

Westchester has been utilizing the ACE Accessibility Checker for several years and is well prepared for this upgrade. ACE, which includes checking conformance of various HTML and epub accessibility rules, performs the following functions:

  1. Runs automated accessibility tests on epub content documents
  2. Extracts the publication metadata, and checks accessibility-related metadata
  3. Extracts various document outlines (the ToC, headings, and HTML structure) for side-by-side comparison
  4. Extracts all the epub images and graphics and their associated accessibility descriptions in a consolidated table, for easier review
  5. Extracts other various content features to facilitate human-driven accessibility audits

In addition to ACE, Westchester also includes these additional accessibility checks as part of our standard workflow:

  1. Setting the Language attribute (Daisy). Most non-Latin languages will be automatically marked (Daisy)
  2. Setting Page Title – Meaningful titles allow users to find and navigate documents without having to first read them (Daisy)
  3. Mark context breaks, aka space breaks or scene breaks (Daisy)
  4. Mark ornaments/purely decorative images with an empty alt attribute and ARIA “presentation” role (Daisy)

Along with the accessibility checks that Westchester provides as part of our standard workflow, we are able to incorporate the following features to give your epubs additional functionality:

  1. Alt text for image descriptions
  2. Semantically tagged italic and bold text
  3. Language changes when the Latin alphabet is used
  4. Color contrast errors can be corrected with supplied instructions/parameters (i.e., convert failing gray text to default, replace failing gray background with a border, etc.)
  5. Use SVG to render vector images (as long as reading systems display the image properly)
  6. Use MathML with image fallbacks whenever not cost-prohibitive

In addition to our full array of customizable editorial and composition services, Westchester is able to deliver epub files that include the accessibility features your publications require in order to meet the needs of your customers. Contact us today to learn how we can help your publications program be fully accessible.

by Tyler M. Carey, Chief Revenue Officer

If you were fortunate enough to be in Central London, tonight, you would have had the opportunity to attend another great BookMachine event, this time focused on book production.

Our friend and partner, Andy Wilson, Principal of Media at Dropbox, spoke at the BookMachine Unplugged session tonight as one of the panelists presenting on how publishers can use new technology tools to improve their production processes. He discussed how publishers are working with Dropbox to accelerate their workflows, and shared case studies – including one about Westchester’s Client Portal, which integrates the Dropbox API and platform.

We were grateful for this opportunity for our friends at Dropbox to highlight the benefits of cloud collaboration, and talk about our use case in particular.  In case you haven’t seen the Client Portal before, it is a secure, web-based project management tool that helps publishers obtain real-time status updates about their projects in production and share project assets securely between authors, publisher staff and other key project stakeholders.  Westchester Publishing Services provides this platform at no cost to our clients on projects managed through Westchester’s editorial or production operations around the globe.  Contact Us to learn more about how the Client Portal can help you minimize your effort in managing your projects, and give you greater transparency into where each project is at each step in its workflow with Westchester.