Westchester Publishing Services

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Typography and Branding Webinar

News

by Tyler M. Carey, Chief Revenue Officer

typography alphabetPublishing friends, I’m very fortunate to be one of the (growing number of) American members of The Stationers’ Company. The Company acts as the livery guild for the publishing, media, and journalism industries in the City of London, but has had a global reach for many years. The industry knowledge and networking opportunities for those of us in these industries are beyond valuable. If you’re curious about the Company – or just really into fonts – the below event about typography and branding may be for you. This free event is open to all – feel free to sign up below.

As one of London’s longest operating guilds, with a history predating Gutenberg’s invention of the printing press, The Stationers Company has continuously represented the individuals and companies involved in the printing and selling of books in the city of London for more than 600 years, with their mandate encompassing print and digital media, journalism, and more. Despite being a Livery Guild of the City of London, their membership and networking opportunities are not localized just to London, and have expanded to include members of the publishing community who are based around the world. In our current time with travel severely curtailed, the Stationers Company has worked hard to maintain networking connections with their membership and the industry through virtual events and informational sessions.

With such a longstanding history in supporting the printed word, there is probably no organization better suited than The Stationers Company to host the webinar: Typography and Branding. Typography blends art and science, and is an integral component in how companies build and convey the values of their brand to the world. As technology continues to evolve, so too will typefaces, bringing new challenges and opportunities for designers and the companies they design brand materials for.

Speakers Luisa Baeta, David Livingston, and Stationers Company Freeman Richard Chapman, who are all designers, will have a discussion on Thursday, 28 January 2021 about modern typography and its relationship with branding, wayfinding, and type on the web.

You can get more information about the webinar and register for this free session by clicking this link. Information about other upcoming Stationers Company events can be found here.

by Nicole Tomassi, Marketing & Conference Manager

Westchester and the publishing industry overall have continued to change how we work on publication projects this year. Being able to successfully pivot and adapt to a different norm is a central theme running through our highlights from the summer of 2020. Read on to learn some of the ways we continued to maintain vital connections with our clients and within the larger publishing community:

Working Better Together

Publishing Now webinar whitepaperIn early July Publishers Weekly and Westchester co-hosted the Publishing Now webinar where attendees across all areas of publishing had the opportunity to hear from stakeholders at BISG, HMH, Ingram, and Princeton University Press about how each company was addressing challenges within their companies and beyond that were impacting producing, shipping, and selling publications to consumers, identifying potential issues to be aware of heading into the highly important fall and holiday seasons, and ideas for how publishers could prepare to navigate effectively through these situations. In addition to the webinar video, Publishers Weekly produced a summary article, and the panelists contributed content related to the discussion that is available to read and download from our website.

Welcome to Carol Wilson

In September, Carol Wilson joined Westchester Education Services in the newly created position of Director of Client Solutions. Carol has extensive experience within education publishing including her work at Pearson, Edmentum, and Renaissance Learning. This recent blog post outlines more about Carol’s credentials and how she will work with Westchester’s clients.

 

Westchester becomes a member of BISG

BISG logoPublishing is an industry where each sector is highly reliant on other companies within the supply chain that transforms author’s creations and delivers the finished product to consumers in the formats they desire. In these complex times, participating in a forum where data informs effective strategies for stepping through each stage of the publication lifecycle can be extremely beneficial. That is why we chose to become a member of the Book Industry Study Group this August. In this blog post, Chief Revenue Officer, Tyler M. Carey explains why the time was right to take this step and how other companies in the publishing industry can do so.

 

IPG Independent Publishing Awards sponsorship

As a member of the Independent Publishers Guild, Westchester UK had the pleasure to sponsor the Education Publishing Award category during the Independent Publishing Awards ceremony, which took place virtually on September 22. Kudos to the independent publishers who were nominated in the various categories, and congratulations to all of the winning publishers. You can view the awards show here.

 

Westchester Publishing Services featured in PW Digital in India article

Being able to conduct operations digitally has been mission-critical during the past seven months, and the right tools are crucial to ensuring processes run as seamlessly as possible. Westchester’s adoption of the Dropbox platform a few years ago both within our internal teams as well as serving as the foundation for our Client Portal are detailed in this article which was part of the coverage in Publishers Weekly’s annual Digital in India section.

 

Keeping focused on the needs of individual publishers

Westchester has weathered many different business cycles during our more than 50 years of operation. At a challenging time for many in the industry, this summer we surpassed the milestone of having more than 250 active clients, publishers who rely on us for editorial, production, content creation, and project management services while workforces are remote and the ways readers purchase and consume content has dramatically changed. We have achieved this by consulting with each publisher to identify the best solution for their specific workflow issues, and providing them with finished projects they and their customers can be proud of.
Would you like to experience how a collaborative partnership can help your publishing program? I invite you to contact us to learn more.

by Tyler M. Carey, Chief Revenue Officer

Regular readers of this blog may be aware of my participation in The Stationers’ Company, the City of London’s livery company – or guild – for the publishing and media industries.  For myself and the other US-based members of The Stationers’ Company, the inability for us to travel to London for Company events has been disappointing.  Nonetheless, the Company has invested a great deal of energy and no shortage of resources in keeping programming viable via Zoom.  Frequent webinars and presentations about the state of the industry, new projects that members are working on, as well as the odd night or two of virtual pub trivia have kept us connected with our friends and colleagues in the UK.

Recently, I had the great privilege of participating in an interview hosted by the Master of the Company, the Right Reverend Stephen Platten. Platten was educated at The Stationers’ Company School, a since-closed school that had been run by The Stationers’ Company. He went on to serve in the clergy, including a role as the last Bishop of Wakefield for the Anglican Church. In his retirement, he has been increasingly active in the Company, leading the Company through the expansion and upgrade of the historic Stationers’ Hall in Central London. You can see our discussion in the YouTube link below.

If you have an interest in The Stationers’ Company and want to learn more about its efforts in the UK, US, and the rest of the world to connect publishing professionals, please use the Contact Us form, and I will get back to you promptly.

by Tyler M. Carey, Chief Revenue Officer

BISG logoWestchester Publishing Services is proud to share that we recently became a member of the Book Industry Study Group (BISG). BISG works to provide solutions that will positively impact on two or more parts of the publishing supply chain, which in addition to publishers, includes packagers like Westchester, printers, distributors, and companies that collect, use, and analyze the data and metadata that are critical to the success of the entire supply chain.

Tyler M. Carey, Chief Revenue Officer for Westchester said, “Joining BISG is a long overdue commitment from Westchester Publishing Services to the publishing industry.  The work that Brian O’Leary and the BISG board and committees have done to advance the business of making books is critical to the stability and growth of the publishing industry.  Westchester has participated in discussions around workflow and industry trends in an unofficial capacity with BISG for some time, but with the pandemic’s impact on publishing, we see the importance of playing a more active role in one of the industry’s most critical organizations.  We encourage all publishers to explore the BISG.org website, the white papers on different aspects of our industry, the research produced by BISG’s member committees, and join the discussion.”

Brian O’Leary, Executive Director of BISG shared this regarding Westchester Publishing Services becoming a member, “We’re happy to welcome Westchester Publishing Services to BISG. Our members work collaboratively to solve problems that affect two or more parts of book publishing, improving revenues, and reducing friction between trading partners. At a time when we’re challenged to find new ways of working together, BISG provides an important way to identify and address industry issues through standards, best practices, and new approaches.”

The work of BISG is advanced through the work group committees staffed by volunteers from member organizations who strategize solutions that will benefit the larger publishing ecosphere, helping the industry to remain strong and grow more adept to handle the challenges of publishing and disseminating printed content in ever more myriad formats and distribution channels. To learn more about the work BISG does and to find out how your company can become a BISG member, please visit their website.

by Nicole Tomassi, Marketing & Conference Manager

The staff at Westchester’s locations around the world are continuing to work remotely for their health and safety as well as that of their families. During this time, they have also been providing additional guidance for our customers as phases at other points in the publication project lifecycle are being impacted as a result of world events.

Regardless of whether we complete our work in an office or our homes, what remains consistent is our unwavering commitment to provide our clients with excellent service on every project they send to us. Read on to learn how each of our business units worked in various ways to support the evolving needs of our clients and industry colleagues during Spring 2020:

English language learning webinar

As students around the world shifted to a home-based learning environment practically overnight, one group requiring extra support were English language learners. Students learning an additional language benefit from in-person instruction that helps them obtain important communication concepts. Westchester Education Services’ Walter Henderson, Jr., moderated a webinar with language teaching experts in April that focused on how to support the needs of these students, and shared quality online language-learning resources that students could use while continuing their studies remotely.

Conferences Transform into Virtual Events

Event organizers who had in-person conferences planned for the spring had to make quick decisions, shifting from physical meeting spaces for delivering keynotes and conference content to platforms like Zoom and Skype. Chief Revenue Officer, Tyler M. Carey, wrote a blog post detailing how conferences serving the academic and university press sectors, including ALPSP UP Redux and AUP adjusted their content and delivery methods to keep their members informed.

How Westchester Supports Publishers

Download Services Checklist

Over the last four months, you’ve likely had to adapt some of your publication processes as a result of your staff working from home. Westchester has experience with creating workflows for our clients based on their project requirements, and we’ve received many inquiries about handling tasks that are further upstream or downstream in the editorial and production process. Read this case study about how we designed a custom workflow for West Margin Press, and review our services checklist to see all the ways that Westchester can help you.

 

Westchester Education Services participate in two SIIA panels

The Software and Industry Information Association (SIIA) Education Technology Conference originally scheduled for two days in June, was another conference that revised its format to virtual sessions, which took place over the course of three weeks in May and early June. Westchester Education Services President and Chief Content Officer, Kevin J. Gray, was the moderator for the session, “Haven’t We Seen This Before? Lessons Learned”. The knowledgeable panel of education industry experts provided guidance to the audience about what is working with remote learning and where improvements are needed to support students and their families. Kevin was also a panelist for the session “Product Paths to Support Learning”, that explored how educational publishers and ed-tech providers are adjusting their products and services to meet learners where they are in remote learning environments. (SIIA login may be required to view sessions)

Use the Client Portal to streamline project management

Having an easy to use, secure project management platform that helps you see the status of every project and each asset associated with it can save you from the hassle of lots of emails, and phone calls to track important information down while you and your staff are working remotely. This video overview of the key features of our award-winning Client Portal shows how efficient project management can be. After you watch it, get in touch with us to learn how it can be customized to your requirements.

IPG Virtual Spring Conference

Like the US, the UK conference calendar was upended, most notably with the London Book Fair completely scrapped for 2020. The Independent Publishers Guild (IPG) Conference originally planned as a one day event at the beginning of May transitioned to a 2 day virtual conference hall at the beginning of June. Westchester Publishing Services UK was an exhibitor at this first of its kind event for the IPG. Prior to the conference, UK Managing Director, Tim Davies, shared a video to IPG members about how Westchester supports independent publishers in challenging times and potential longer-term impacts for the industry.

Westchester Education Services forms DEI Committee

The need for increased representation in the publishing industry is very topical due to current events, and something that Westchester has been incorporating into our recruitment efforts for staff and freelance resources for a longer time. In March, the Education Services team unveiled a DEI Mission Statement that includes action items for creating and nurturing a diverse talent base. In June, we announced the formation and membership of a DEI Committee, who are responsible for developing goals and guiding the strategies to ensure an inclusive and equitable working environment for everyone. Later this summer, we will be hosting a webinar about measurable steps that publishers and ed-tech providers can implement within their business. While we still have more ground to cover in our own organization to achieve full equity, we believe it is important to work together with our industry partners so we can all develop best practices that help everyone attain this goal.

An out of this world Nibbies

The British Book Awards, known by their nickname the Nibbies usually holds a formal gala event to recognize publishers and authors that have had a significant impact on the British publishing industry during the previous year. Westchester Education Services sponsored the Academic, Educational and Professional Publisher of the Year category which was awarded in late June, While we couldn’t be there in person to congratulate the winner, having an astronaut make the announcement is a pretty cosmic way to share the news. Watch the publisher shortlist and winner announcement in this video, courtesy of The Bookseller.

Stay connected with Westchester

Stay in the know about the different products and services Westchester offers, including topical webinars by following our LinkedIn pages for Westchester Publishing Services and Westchester Education Services. To make sure we’re delivering content that’s relevant, take this one-minute survey to let us know what topics you would like Westchester to provide presentations about.

Everyone at Westchester hopes that you, your family and your colleagues will continue to stay safe and in good health. Our entire team stands ready to help our customers, our partners and others within the industry with editorial, production, and project management tasks related to your publishing program. We invite you to give us a call, send an email, or visit our website to learn more.