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Travels with Tyler, Once Again

News

September 30, 2021

by Tyler M. Carey, Chief Revenue Officer

Long time readers of the Westchester Publishing Services blog will know that prior to the pandemic, traveling into the market to meet with our clients and prospective partners was a key means of getting to know clients and their work, better understanding competitive gaps we needed to address, and also exploring new services that the market needed to help solve it workflow challenges. This blog was often filled with post-conference updates from the likes of the London Book Fair, BEA, Frankfurt, ASU+GSV, and more.

Over the course of the past year and a half, Westchester’s sales and marketing efforts have pivoted to better engage with our clients and partners via Zoom meetings with individual clients, webinars that were focused on meaningful content instead of commercials about our capabilities, and segmented email marketing messages to share updates on our efforts to continue expanding services to address the market’s rapidly evolving needs. Those needs pivoted during the lockdown and then further changed due to the ongoing pandemic’s impact on our industry’s staff, products, and supply chain.

Westchester still has all of its over 400 global staff working remotely, and at this point we have no plans to reopen our US-based offices in a “hybrid working model” capacity anytime before the beginning of 2022. We’ve successfully served our clients and grown our business quite a bit using a distributed working model, and can continue to do so as long as the situation requires.

But, on a recent warm, sunny New York City afternoon, I found myself sitting in Bryant Park, sipping a cup of coffee prior to my first in-person dinner meeting in over 18 months. A number of US-based members of London’s Stationers’ Company gathered for dinner to catch up and talk about the impacts of the supply chain and other factors on our industry. PW will be co-hosting a webinar on this subject with us in just a few days. [Updated 10/18 – You can now view the webinar on our YouTube Channel.]

Since that dinner, I’ve had the great fortune to head out into the field with Bill Foley, our longstanding Key Accounts Manager, and Deb Taylor, who recently joined us in the newly formed role of Director of Business Development and Marketing.  Bill, Deb, and I have started scheduling more field-based lunches and dinners to meet with publishers to learn more about what has changed in their organizations since the pandemic began, and how Westchester can best address their workflow needs. Topics like expanding our publishing technology solutions, providing standalone copyediting and permissions services, and more have been discussed already.

And we’re keen to pick up those lines of dialogue with you, whether it’s in person or via a Zoom or phone call. What things are impacting your publishing program? How can vendors like Westchester best help you navigate your editorial and production processes, taking as much burden off your team’s shoulders while they’re navigating all the manufacturing and supply chain factors that are taking up a lot of attention right now?  In other words, how can Westchester help you?  Contact us to schedule a meeting or call to explore things further.

 

Filed Under: blog, News, Services Tagged With: Bill Foley, Deb Taylor, digital conversion, editorial, London, Production, The Stationers' Company

May 3, 2021

Compiled by Nicole Tomassi, Marketing & Conference Manager

The first three months of 2021 have given us a sense of increased optimism, and we hope the same is true for you and your company. It seems as though we had a number of events to feel good about and while things may be progressing to a different normal more slowly than we want, they are moving forward.

Westchester Words

In March, we launched the Westchester Words podcast, where we conduct brief conversations about subjects that are of interest to those who work in or are passionate about education, ed tech, and publishing. Guests so far have included Cathy Felgar of Princeton University Press, Cev Bryerman of Publishers Weekly, and Brian O’Leary of Book Industry Study Group, and there are more episodes in the works. You can find Westchester Words on your favorite streaming platform; give it a listen and let us know what you think!

River Editorial acquisition

Also announced in March, our Westchester UK division completed the acquisition of River Editorial. What this means for publishers based in the UK, Europe, and other areas outside North America is that you now have a one-stop location for all of your editorial, project management, and composition service requirements for your publications. Full details are available in this release.

Westchester Education Services continues to grow

Our team of subject matter experts has increased to support the evolving needs of our clients. We have recently welcomed Amanda Robb, Senior Supervising Editor for Math, and Debbie Allen, Senior Supervising Editor for CTE. Additionally, Meg Overman was promoted to Senior Supervising Editor for SEL and Literacy, and Sam Tucker is our Senior Editor for Culturally Responsive Education. Visit our Meet the Team page to learn more about these ladies and the rest of the Westchester Education Services team and how they can help you achieve your company’s content development goals.

Our UK team is growing, too

The Westchester Education Services team in the UK has also increased, to meet the expanding needs of education publishers and ed-tech companies serving the UK, EMEA and Asia Pacific markets. In January, Rebecca Durose-Croft was appointed Content Director and Curriculum Specialist, and in March, Marquita Celestine joined Westchester Education Services UK as Business Development Manager. Rebecca brings a wealth of experience from Editorial and Project Management roles at publishers including Oxford University Press, Pearson Education, Cambridge University Press, and Marshall Cavendish, while Marquita was most recently affiliated with Hodder Education and DK.

IPG International Publishing Forum

March was a very busy month for Westchester UK. In addition to the acquisition of River Editorial, we participated in the IPG (Independent Publishers Guild) inaugural International Publishing Forum, which in the absence of international fairs including London and Frankfurt, served to bring together publishers, retailers, industry experts and suppliers to participate in an international forum of meetings. We will also be exhibiting at IPG’s Virtual Spring Conference next month and look forward to connecting with you there.

 

How Westchester Helps Publishers

There are many ways that Westchester Publishing Services supports our clients’ changing editorial and production requirements. You can read here about solutions we have provided for publishers including The MIT Press, Maryland State Bar Association, and Rutgers University Press to resolve some of their editorial, design, and production challenges. Are you a Westchester client with a success story to share? Get in touch with me. Alternately, if you see a solution in these case studies that would help with a workflow issue that’s been causing you headaches, contact us to learn how we can help you.

Other ways we are staying connected

On April 6, Westchester Publishing Services and Publishers Weekly hosted the very successful Publishing Now ’21: Looking Forward webinar. The panelists discussed the changes and impacts the past year has had for their business operations, and what the current state of the industry is. Watch the video and download additional reading materials from the webinar discussion, including the summary paper that Publishers Weekly published in their April 26 edition.

Here are a few other events we will be participating in or hosting:

Book Industry Study Group Annual Meeting – April 23

British Book Awards Announcement Show – May 13

Publishers Weekly US Book Show – May 25-27

State of Education webinar – May 19

Westchester Publishing Services and Westchester Education Services are here to support publishers with all of your workflow requirements. Talk with us about how our editorial, project management, content development, and production solutions can help your business function more smoothly.

Filed Under: blog, News, Services, Westchester UK News

March 10, 2021

by Tyler M. Carey, Chief Revenue Officer

As we reach the anniversary of the beginning of the Pandemic “Lockdown” back in March 2020, two Washington Post articles caught my attention. One about the hindsight that can now be applied to the tragic impact of the COVID-19 virus on the world, which was far greater than any of us could have anticipated, and another about how conferences and events are trying to adapt to restart in-person industry meetings this year as hope around vaccines and recovery begins to take hold.  It was exactly a year ago that Westchester temporarily closed its Danbury location, hoping to have staff return expediently once it was safe.  A year on, nearly all of us are continuing to work from home, with only select staff going into the office as needed to tend to billing and postal needs.  As vaccine distribution improves, we look forward to more formally reopening our operations in Danbury and Dayton in the States, Stratford upon Avon in the UK, and Noida and Chennai in India.

The pandemic quickly impacted all of us and the ways we engaged with our clients to support them evolved rapidly.  We realized that our history and expertise working distributed, globally, could help many of our clients who were newer to navigating the distributed or “work-from-home” model. Our marketing team quickly brought together clients and industry figures for a webinar to talk through their approaches to the challenges that hit us all immediately. On our website, we set up a Work from Home resources page, curating articles and other useful information to help people adapt to this new way of working.

Many of our clients were experiencing similar challenges within their operations, prompting us to create video content to address those issues, including:

  • A video with one of our production editors about how to use Adobe markup on a PDF,
  • An additional video highlighting key Client Portal features for project management while working from home, and,
  • The “Publishing Now” webinar produced in conjunction with Publishers Weekly , which focused on where the industry was by July of last year.

You can find all of these and more video content on the Westchester YouTube channel.

We’re all continuing to consider what’s next for the publishing industry. On April 6th, Westchester will again partner with Publishers Weekly for the industry thought leader webinar, “Publishing Now ’21: Looking Forward”, featuring insights from Dominique Raccah of Sourcebooks, Cathy Felgar from Princeton University Press, Lorraine Shanley of MPI, and Tom Chalmers of Legend Times.  I invite you and your colleagues to join us for this free webinar, and engage with these publishing experts on questions about all aspects of the industry and supply chain that are affecting you.

Westchester remains committed to helping the Publishing Industry with its changing editorial and production needs, and continues to pivot and address individual workflow needs for our clients, to help each client in their areas of greatest need. Stay connected with us through our webinars, video content, and our recently launched Westchester Words podcast, featuring short, impactful conversations on topics specific to the publishing industry. Contact Us to discuss your challenges, and how Westchester can help you.

Filed Under: blog, News, Services Tagged With: accessible e-pubs, Adobe markup, Client Portal, COVID-19, editorial services, POD, podcast, print on demand files, production services, project management, webinar, Work from home

March 5, 2021

Nicole Tomassi, Marketing & Conference Manager

Nicole TomassiWords are the primary means by which our clients communicate with their customers, so we are always looking at various media that we can use to connect with them, as well as our colleagues throughout the publishing industry. During the pandemic, the absence of in-person events combined with an urgent need for timely, relevant content grew, motivating us to host more webinars of our own and to partner with others in the industry to speak with their audiences about topics that were of interest to them.

Like you, we have been navigating through so many changes during the past year and we realized there is an increased desire for shorter format content that is informative and compelling. This became the inspiration for our new podcast, Westchester Words: Education, EdTech, and Publishing.

Westchester Words is geared towards publishing industry professionals and others who are equally passionate about the creation of education content, books, and the business of publishing. These information-packed 10-15 minute episodes will feature conversations focused on topics including culturally responsive education, project management considerations, diversity, equity, and inclusion, supply chain impacts, the general state of the publishing industry, and much more.

You can listen to the introductory episode here:

We hope you’ll listen in and follow us on your favorite podcasting platform as we engage with others in conversation about the issues that are shaping education, edtech, and publishing. If you would like to suggest a topic for us to feature in a future episode, or join us to share your expertise with our audience, send us an email at: WestchesterWords@westchesteredsvcs.com.

Filed Under: blog, News, Services Tagged With: edtech, Education content, podcast, publishing, publishing services, Westchester Words

January 21, 2021

by Tyler M. Carey, Chief Revenue Officer

typography alphabetPublishing friends, I’m very fortunate to be one of the (growing number of) American members of The Stationers’ Company. The Company acts as the livery guild for the publishing, media, and journalism industries in the City of London, but has had a global reach for many years. The industry knowledge and networking opportunities for those of us in these industries are beyond valuable. If you’re curious about the Company – or just really into fonts – the below event about typography and branding may be for you. This free event is open to all – feel free to sign up below.

As one of London’s longest operating guilds, with a history predating Gutenberg’s invention of the printing press, The Stationers Company has continuously represented the individuals and companies involved in the printing and selling of books in the city of London for more than 600 years, with their mandate encompassing print and digital media, journalism, and more. Despite being a Livery Guild of the City of London, their membership and networking opportunities are not localized just to London, and have expanded to include members of the publishing community who are based around the world. In our current time with travel severely curtailed, the Stationers Company has worked hard to maintain networking connections with their membership and the industry through virtual events and informational sessions.

With such a longstanding history in supporting the printed word, there is probably no organization better suited than The Stationers Company to host the webinar: Typography and Branding. Typography blends art and science, and is an integral component in how companies build and convey the values of their brand to the world. As technology continues to evolve, so too will typefaces, bringing new challenges and opportunities for designers and the companies they design brand materials for.

Speakers Luisa Baeta, David Livingston, and Stationers Company Freeman Richard Chapman, who are all designers, will have a discussion on Thursday, 28 January 2021 about modern typography and its relationship with branding, wayfinding, and type on the web.

You can get more information about the webinar and register for this free session by clicking this link. Information about other upcoming Stationers Company events can be found here.

Filed Under: blog, News Tagged With: branding, design, The Stationers' Company, typography

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