Westchester Publishing Services

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Travels with Tyler: Stationers’ Hall, Children’s Conference, A New Office, & More!

Westchester K-12

by Tyler M. Carey, Chief Revenue Officer 

Late last month, I headed back across the Atlantic to visit with our growing customer base in the United Kingdom, as well as spend some time with Tim Davies, the Managing Director of our UK subsidiary. After spending another week visiting customers and attending conferences with him, I continue to be amazed at the depth of understanding of the strategic challenges facing publishers that Tim brings to even the most basic of engagements regarding editorial and composition services. Westchester, along with our clients are exceptionally fortunate to have Tim on board.

Lionel Bender speaking at The Bookseller Children's ConferenceOur first event of the week together was The Bookseller’s Children’s Conference, held at County Hall in South London in the shadow of the London Eye. We had meetings scheduled with a number of customers and prospective partners, and were elated with the amount of booth traffic from publishers who had never spoken with us before, wanting to learn more about how Westchester helps their peers. The opening session providing an overview of the industry stats (the state of juvenile publishing remains strong!) was reassuring and encouraging. Of particular interest to us in the sessions that followed were the comparisons between the US and UK markets provided by Hanna Otero (Lonely Planet Kids) and educational publishing luminary Lionel Bender. The Lonely Planet perspective largely dealt with how to package content for different markets, whereas the educational session dealt more with the trends in US supplemental educational publishing that could be considered within the British market. The former is of keen interest to Westchester as we do handle global editions for publishers, and the outcomes shared in the educational session bore some attention at our stand during the conference. Educational publishers came to take meetings and discuss the work being done by our stateside “K-12” division, which provides content development, editorial, and design services to US and UK publishers. The Bookseller continues to put together phenomenal conferences for the industry, and we look forward to seeing their staff again at FutureBook in November.

Tyler Carey and Tim Davies at the Westchester Publishing Services UK launch partyIn addition to being in town for the Children’s Conference and the monthly BookMachine meeting, Tim and I also had the opportunity to formally celebrate the opening of our UK office in Stratford-upon-Avon. Gathering with some customers, partners, and a few bottles of prosecco, we toasted this milestone in expanding our presence in the UK, and got to continue the week’s trend of meeting with publishers to better understand their particular take on the publishing landscape.

While I was in England, I also attended two events with the Stationers’ Company, the UK-based publishing guild that I joined last year. The Stationers’ Company plays an active role in the UK publishing industry, The plane tree at Stationer's Hall, Londondrawing members from all portions of publishing and media, from the paper industry to printers, writers, editors, publishers, typesetters, newspaper journalists, and more. The Sunday after I arrived, the historic Stationers’ Hall was opened to the public for tours as part of  Open House London. I volunteered to help, providing background about the hall to visitors who wanted to see the architecture or learn more about the Stationers’ as a livery company. The hall itself, built after the great fire, sits upon the prior hall used by the guild, where Shakespeare’s folio had been registered for copyright. While I knew enough of the history and trivia to welcome people into the hall for the Open House, my fellow publishing colleagues gave me even more interesting background about the building, including the fact that the King James Bible had initially been debated in committee in the original hall on that location.  The plane tree in the courtyard is also noted for having been planted on the ashes of burnt, pirated books, accounting for how it is one of the oldest and largest plane trees in London.

Tyler Carey at the 2018 London Bridge Sheep DriveI tacked on a few vacation days to this tripTyler Carey marching the flock of sheep across London Bridge to take in a West Ham soccer game, and for the last Stationers’ event of my trip. As shared in a blog post earlier this year, a privilege under guild membership is the annual marching of the sheep across London Bridge. A centuries-old tradition, guild members marching a flock of sheep into London is symbolic of the privilege of doing business within the city. I joined my fellow Stationers’ – and the members of other livery companies – to gather together and walk across the bridge with our sheep, documented by Guildhall in their records for eternity. Not a baaaaa-d way to end a trip to London. (Sheep-ish apologies)

Are you based in the UK and interested in learning more about how Westchester can help you with your editorial and production needs?  Contact us to arrange a discussion at the Frankfurt Book Fair, FutureBook, or at a meeting in between these next two conferences for the Westchester UK team.

 

by Nicole Tomassi, Marketing and Conference Manager 

The 4th Annual Publishers Weekly Star Watch event took place in New York City on September 12, 2018. Co-hosted by Publishers Weekly and Frankfurt Buchmesse – producers of the Frankfurt Book Fair, it shines a spotlight on the contributions and innovations of people making an exceptional impact in the US or Canadian book publishing industry.

This year the nominating committee received nearly 300 individual submissions that were carefully considered and narrowed down to a field of 40 individuals receiving PW Star Watch Honoree status. We were thrilled to learn our colleague, Westchester K-12 Publishing Services Managing Director, Kevin J. Gray, was one of the finalists. The achievements and qualities Kevin displays that were integral to his selection were profiled in the September 3, 2018 edition of Publishers Weekly.

I recently had the opportunity to ask Kevin about the significance of this recognition for him, and he shared these thoughts:

“It’s incredibly exciting to be nominated as a Publishers Weekly Star Watch top honoree. This recognition from Publishers Weekly is an affirmation of the dedicated focus on excellence that the managers and staff of Westchester Publishing Services K-12 demonstrate daily. Our success would not be possible without their contributions. I’m grateful to be part of a company that understands the needs of a changing market and that empowers its leaders to grow the business in directions that anticipate and respond to the needs of publishers and educators.”

Congratulations to Kevin and the entire Westchester K-12 team on earning this achievement!

by Nicole Tomassi, Marketing & Conference Manager

Though it took a long time getting to the East Coast this year, I really enjoy the spring season because it’s a time of optimistic renewal that generates a positive attitude in almost everyone. As all of us at Westchester look ahead to the events that will be taking place over the next few months, I hope you’ll take a moment to catch up on a few of our highlights from the first quarter of 2018:

Westchester K-12 opens office in Dayton

The Westchester K-12 Publishing Services division began the year by completing their move into an office located in downtown Dayton, Ohio. As Kevin J. Gray, Managing Director, K-12 Publishing Services noted, “Dayton is a perfect location because of the deep well of educational publishing talent in this region and its proximity to the midwest offices of many of the publishing houses Westchester K-12 serves.”

Westchester and Learnosity form an alliance

In February, Westchester announced we’ve entered into an agreement with Learnosity, an assessment platform firm based in Ireland. Westchester K-12 Publishing Services is the first company to join Learnosity’s newly created Custom Content division, providing a beneficial resource for educational publishers who need content creation services along with a flexible assessment platform which can integrate with their current systems.

 

Hitting the road, Westchester style

The year got off to a busy start, as we headed out to sponsor and exhibit at conferences including ALPSP UP Redux, IPG Spring Conference, and PubTechConnect. If you’re wondering where Westchester will be this spring, keep reading…

 

Where in the world is Westchester going now?

Westchester recently attended the London Book Fair, and highlights from this trip can be found here. Other shows Westchester is sponsoring or attending in the coming weeks include NCTM (National Council for Teachers of Mathematics) at the end of April, in Washington, DC, the Council of Science Editors conference in New Orleans at the beginning of May, and the Society for Scholarly Publishing conference in Chicago later in May. Visit the Conferences and Trade Shows page on our website to see a complete listing, and subscribe to our blog so you can be up-to-date about all things Westchester!

 

Turning a new page

In March we bid a fond farewell to Lynn Taylor, who expertly led our Journals division over the last several years. Lynn decided to retire so she would have more time to enjoy with her family and friends. While Lynn will be missed at Westchester by colleagues and clients alike, the Journals division is now in the equally capable, and competent stewardship of Celeste Bilyard, Production Manager, Journals Services.

At Westchester, we welcome the opportunity to meet with clients and prospective partners throughout the United States, the UK, and beyond. If you’re interested in learning how we can help you more effectively manage editorial, design, and production requirements like we have done for your peers, please contact us to find out more.

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Observations from the 2017 National Council of Teachers of English Conference

By Tim Cross, Business Development Manager

Jimmy Santiago Baca giving the keynote address at NCTE 2017 Conference

Tyler Carey and I enjoyed attending the NCTE conference in St. Louis, MO last week. The shuttle buses from the airport were packed with English teachers from around the country, making you feel like the conference had taken over St. Louis. Indeed wherever you went, there were teachers talking about their experiences and pedagogy in the Starbucks and hotel lobbies throughout Downtown. Being in such an active and enthusiastic group of 7,000+ professionals that are all so passionate about their vocation was inspiring. To understand how NCTE works with educators to improve the learning of English language arts at all education levels, here’s a link to their website.

Especially inspiring was the keynote from famous poet and educator Jimmy Santiago Baca. Baca discussed his history as an orphan in New Mexico who was inspired by a teacher who told him he could write poetry, when he was having many challenges in the systems he grew up in. Baca encouraged the teachers to think of ways to better engage their students in ways that mattered to them – teaching them about poetry that bore a cultural relevance rather than sticking to a curriculum that may not be accessible. “You are more than dragon slayers,” he told the teachers, “you are dream makers.” After reading a poem he had written especially for the teachers, he took questions from the audience and in response to some similar questions, he told teachers to make their classrooms reflect their own individuality so that students felt they had someone real they could engage with and learn from. One teacher asked him how he made time to write, what with having five kids, two dogs, and a day-to-day life like we all do.  Baca said, “Take yourself serious but have a lot of fun…Dive into life,” continuing on to say that there will always be the things that happen in our day to day life that are a distraction from our plans and are part of living. While many of us have heard the ‘write when you can’ advice from authors before, Baca made that advice seem more possible and achievable. If you’re interested in learning more about  Baca’s remarkable story, visit his website:

The conference was packed with sessions in many tracks, making the general trend of sessions difficult to pinpoint. The overall energy at the conference reflected educators and publishers who are ready to explore new avenues and already setting the path for all of us. From innovative digital products to print products that reflect refinements and new approaches to teaching literacy, one felt ready to arm the students of today with the ideas of tomorrow.  My colleagues at Westchester K-12 Publishing Services and I are proud to be a part of that effort, supporting our clients through content development, editorial services, production, and more, helping our clients create innovative and effective products for ELA, Math, Social Studies, and Science education.  Contact Us to discuss your program and explore ways we can help you.

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Conference Observations  and Highlights

by Kevin J. Gray, Director, Westchester K-12 Publishing Services

Westchester K-12 Publishing Services EdNET Sponsor Table

 

I’ve recently returned from the EdNET 2017 Conference, held in Scottsdale, Arizona. The weather outside was hot, but the atmosphere on the conference floor was welcoming. We connected with others in the educational publishing sector, engaging in mutually productive conversations that often uncovered unique and interesting opportunities to provide content development and production services to new partners.

For those who haven’t been before, EdNET is a great space for professional development not only because it fosters an environment for networking, but also provides a forum for influential speakers from throughout the education sector. I had the opportunity to sit in on a few of these sessions, and here are some key observations I’d like to share with you:

  • ESSA, the Every Student Succeeds Act which replaced No Child Left Behind in December of 2015, is continuing to radically change the education landscape by giving back to states power to make educational decisions. As the states roll out their plans, expect to see a renewed emphasis on developing materials for science, social studies, and others outside the reading and math core.
  • Student success depends on clean and clear student user experiences, both in print and technology. When defining new products, start with the end user and ask yourself, who are they and how do they need to interact with this product in order to be successful?
  • Adaptive learning continues to push boundaries and provide students with customized learning experiences, but with it comes the challenges of data collection (how much is too much?) and content development (developing multiple channels of content disrupts traditional linear editorial processes).

Just prior to EdNET 2017, we announced our collaboration with FableVision Studios (read about it here). It was gratifying to have our peers at the conference visualize the exciting possibilities that will result from two long-established companies, set in different parts of the publishing universe, working together to deliver the complete spectrum of content needs to the K-12 market.

We have already cultivated a number of new relationships with publishers across the market continuum as a result of being at the conference. While it was Westchester K-12 Publishing Services’ first time at EdNET as both sponsor and participant, I’m confident we will return again next year.

What did you find to be the most interesting takeaways from the EdNET Conference? Drop me an email at: kevin.gray@westchesterk12pubsvcs.com, or share your observations in the comments section below.